Specialty investment bank: 7K to 22K verified contacts

The bank brought Moving Parade in because its deal teams sourced acquisition targets by hand, from a CRM that had decayed. We turned that CRM into a signal-scored pipeline that stays current, with compliant outbound on top.

Client

Specialty investment bank

Role

GTM Infrastructure, RevOps

GTM

Key Takeaway

With the copy locked, relevance had to come from timing and targeting. We kept their CRM rather than replace it, enriched it on a schedule, and scored every target on evidence-linked growth signals.

Context

The situation.

In the bank’s words: “our system works, but it’s not the most efficient.” Target lists were pulled once and never refreshed. As a FINRA-regulated bank, it can’t personalize email copy.

Solution

What we built.

Scoring model

A scoring model that ranks every target on growth signals, each evidence-linked.

Scoring model

A scoring model that ranks every target on growth signals, each evidence-linked.

Scoring model

A scoring model that ranks every target on growth signals, each evidence-linked.

Scoring model

A scoring model that ranks every target on growth signals, each evidence-linked.

Lookalike targets

Net-new lookalike targets from AI research, tripling the verified database.

Lookalike targets

Net-new lookalike targets from AI research, tripling the verified database.

Lookalike targets

Net-new lookalike targets from AI research, tripling the verified database.

Lookalike targets

Net-new lookalike targets from AI research, tripling the verified database.

Verified contacts

Triple-verified emails and mobiles for real decision-makers, refreshed monthly.

Verified contacts

Triple-verified emails and mobiles for real decision-makers, refreshed monthly.

Verified contacts

Triple-verified emails and mobiles for real decision-makers, refreshed monthly.

Verified contacts

Triple-verified emails and mobiles for real decision-makers, refreshed monthly.

Compliant outbound

Warmed domains, partner-led LinkedIn, a cold-call test, all attributed.

Compliant outbound

Warmed domains, partner-led LinkedIn, a cold-call test, all attributed.

Compliant outbound

Warmed domains, partner-led LinkedIn, a cold-call test, all attributed.

Compliant outbound

Warmed domains, partner-led LinkedIn, a cold-call test, all attributed.

Results

3x

Verified contact database

>95%

Deliverability target

2x+

Monthly qualified-opportunity target

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